Harnessing eBay’s traffic - whether you are a seller or not
April 29, 2008
There is no getting around it…
eBay is one of the most visited sites in the world. And, these aren’t just visitors… these are people looking to BUY something. It makes sense to me that every business owner consider eBay for qualified leads… even if they are not an eBay seller!
Ebay has a little known secret… classified ads. These are not auction listings… and actually have a different set of rules that apply to them. The cool thing is that these classified ads show up in search results RIGHT ALONG SIDE auction listings! AND… you can include an email address and phone number in your ad.
Think about how much you are willing to spend on advertising… What would you pay for a banner on a top website advertising your site or services? Now, consider the amount of traffic that website gets for the price.
Right now, eBay only charges $9.95 a MONTH for a classified ad… if you place the ad strategically (use solid keywords, etc.), for under $10 you will have access to massive amounts of traffic – AND – this isn’t just any traffic… these are qualified leads! People looking to BUY!
Learn more about classified ads here: http://pages.ebay.com/help/sell/f-ad.html
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