Podcasting Alphabet: P, Q & R
May 23, 2008
Continuing my Podcasting ABC’s from here.
P is for Profit
You know I have to get the issue of making a profit in here. All podcasters are not in it for a profit but most that I know are. Have you thought about what your profit goals are? Think it through and write it down. Break your numbers down until you have a per episode profit goal - then start building income avenues to get you to that number.
Q is for Quality
You don’t have to use expensive equipment or spend a fortune on high end audio production work to give your audience a quality listening experience. However, be careful that you don’t go too ’shoestring’. Little audio annoyances like humm or static from the phone line can wear down a listener and keep them from concentrating on your message.
R is for Repurpose
The interviews and content shared on your podcast could easily be repurposed. Start by having someone transcribe your program and then see about sorting the text into articles, blog posts, special reports or ebooks.
Last 5 posts by Kelly McCausey
- Podcasters Take Care with Wordpress Upgrade - August 8th, 2008
- I Want Guests! - July 8th, 2008
- Is it ok to take a Hiatus from your Podcast? - June 17th, 2008
- Build A Community Around Your Podcast - May 27th, 2008
- Podcasting Alphabet Soup: M, N & O - May 17th, 2008



Here are some more ideas:
P - Personality. This is one place where your personality can shine. In most of the podcasts I’ve listened to, the host/hostess’s personality is apparent.
Q - Questions. If you have a guest, asking questions your listeners would ask if they had the choice are a great idea.
R - Recommendations. A podcast is the perfect place to make recommendations for your listeners to consider.